Qualmark / Tourism NZ

Qualmark, owned by Tourism New Zealand is the tourism industry’s official quality assurance organisation. The organisation delivers on three key areas: 1). rating for accommodation providers, 2). endorsement for attractions and leisure activities, and 3). environmental (enviro) awards, a programme for businesses that go beyond the benchmark for environmental, economic and social performance, within the tourism industry.

Rebecca delivered a robust Business Case, identifying a new strategic direction, and financially sustainable future for Qualmark. The project, the ’Sustainable Tourism Programme’ provided a roadmap to develop a new globally recognised environmental standard, replacing an existing award programme.

What value was added?

• Rapid Business Case development including analysis and facilitation of critical business decisions including:

  • Project objectives, deliverables, strategy, scope, dependencies, assumptions, constraints, digital vendor selection, product and price re-engineering, internal and external benefits, estimated project costs, ROI, timeframes, risk and issues, change management, governance

• High-level workshop facilitation to determine business strategy, brand strategy, operational efficiency, product and pricing strategy, organisational structure

• Partnership and collaboration with key industry experts, leaders and organisations to sponsor and support the programme during launch and implementation phases

• Leading a high-performing team of business analysts, financial accountants, process specialists, IT managers, external vendors and clients all required to rapidly disseminate business-critical information for the Business Case