Tourism Holdings

 

thl, a premier tourism leader that is listed on the New Zealand Stock Exchange (1986), is the largest provider of holiday campervans for rent and sale in Australia, NZ and the US. Operating self-drive brands such as Maui, Britz and Mighty. thl leverages technology and disruptive design to create exceptional holidays.

Rebecca was accountable for commercialising a world-first fleet of electric motorhomes available for rent from Auckland and Queenstown. Responsible for harnessing a large cross-matrix team covering manufacturing, pricing, marketing, sustainability and operational readiness to launch and test commercial viability. Using key insights and learnings to design a 'future of our fleet' strategy for board approval, incorporating analysis and modelling of the global EV ecosystem identifying key tipping points and timing of on-going investment in R&D at a global level.

What value was added?

  • Launch of the world’s first fully electric motorhome available for commercial rent including installation of 54 public electric vehicle charging stations across 23 holiday parks around New Zealand

  • Harness funding and media opportunities to support new research and design initiatives related to clean energy, low emission transportation

  • Improved operational processes and expanded key performance indicators aimed at handling new electric vehicle detailing and maintenance

  • Core intellectual property captured and documented in key strategic categories of buy rent sell to guide future decision making and timing for further investment

  • Successful board approval of ‘the future of our fleet strategy’ built from insights following successful commercialisation (ahead of schedule and on budget) of the Britz EVolve, including modelling of the global EV ecosystem to identify key tipping points for on-going investment in R&D.

Media Mentions

Images via BritzEV

 
Sustainability, Tourism, Product ManufacturingRebecca Agent